Microsoft to acquire Activision Blizzard for $68.7 billion. The largest takeover in its 46-year history

Microsoft is acquiring Activision, the troubled publisher of Call of Duty, World of Warcraft, and Diablo. The deal will value Activision at $68.7 billion, far in excess of the $26 billion Microsoft paid to acquire LinkedIn in 2016. It’s Microsoft’s biggest push into gaming, and the company says it will be the “third-largest gaming company by revenue, behind Tencent and Sony” once the deal closes.

Microsoft would gain Activision’s nearly 400 million monthly gaming users and access to some of the world’s most popular games, which are expected to form a cornerstone of the metaverse. Combining with Microsoft will also give Activision access to a vast array of artificial intelligence and other programming talent.

“We’re investing deeply in world-class content, community and the cloud to usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive and accessible to all,” says Microsoft CEO Satya Nadella.

It would give Microsoft a significant boost in particular against Facebook, whose renaming of its parent company to Meta underscored its commitment to the metaverse. Adding Activision could bolster the virtual reality offerings from Microsoft’s Xbox unit as it competes with Facebook’s Oculus system.

“Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,” Satya Nadella, Microsoft’s chief executive, said in a statement.

Microsoft the world’s third-largest gaming company by revenue.

Can’t say I didn’t predict events like this in 2021:

Sources:

  • NYTIMES
  • The Verge

--

--

--

Abdus helps data leaders and innovation teams deploy problem solving solutions to unlock the talents of their people and establish competitive advantages.

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Connecting players and narrative with a genre

A Newcomers Journey Into The World Of SWTOR

Sandakan 4D Results

Sandakan 4D Results

Super Galactic Universe — Weapons

Could now be the perfect time to start playing Destiny?

Mech Master: The First Mecha Game In Blockchain

The State of Australian Indie Games

Characters Moving On

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Abdus Salaam Muwwakkil

Abdus Salaam Muwwakkil

Abdus helps data leaders and innovation teams deploy problem solving solutions to unlock the talents of their people and establish competitive advantages.

More from Medium

Project to make Clone of Freshly- An E-commerce of Food

Second Phase — Everybody struggles and what does the audience think about it?

Always Trust Your Struggle — One of the ingredients for living a successful life.

Weaviate on Jetson Nano 4GB Tutorial— Part 1

Ringkasan Mingguan | 22–28 November 2021